Content → Cash

Most people think entrepreneurship is a buffet. But in reality it’s a boxed lunch 🥪 People glorify entrepreneurship thinking you can choose your own adventure. work whenever, wherever you want never have a boss again create financial freedom with ease Choosing from the 'buffet' whatever you want. Only the "good stuff." That's the filet mignon. Think you can skip the Brussels sprouts and canned spinach? You can't. This path also comes with some non-negotiables. stress about where your next...

From building multiple businesses over the last 8 years, I have one strongly held belief: The number 1 trait any high performer or entrepreneur needs isn't the common things people throw around. You don't need a specific skill-set to make it. Nor do you need a 12-step morning routine. And as important as having discipline is - there's something even more powerful... The only skill you need to master to be successful in your field is Endurance. In any role, you'll have some days which feel...

Size doesn't (always) matter. But when people think about monetizing online - they immediately equate followers to dollars. Large audience MUST mean you're making a lot of money right? Not so fast. This belief is likely born from a few things: We see the largest creators/audiences in the world do insane brand deals etc. and think that's the case for everyone In the US especially - 'bigger' is naturally equated to 'better' The consequence of this is that many creators and solopreneurs lack...

Solopreneurs think that the key to making money online is: drowning in content creation trying to build a following online "pitch slapping" people in the DMs with your offer charging insanely high prices for your services, without much prior experience This was never a part of my path to reaching 6-figures. Instead, I: cultivated my skill set for years without being paid "what I'm worth" priced myself fairly - making my clients 2x-5x ROI very quickly became someone known for being great to...

I've been helping creators monetize their following for 4+ years. From large YouTube audiences of 2.3M subscribers to LinkedIn creators that have 80K+ followers - and many in between. Here are my top 3 strategies I'd recommend to any Founder or Solopreneur to accelerate the growth of their business: 1/ Knowing your Avatar / ICP If you don't have a crystal-clear picture of who you're serving, it's very difficult to create content that resonates with them and helps them in their respective...

'Losing' negotiations is how I built my solopreneur business to $100k+ in <10 months. Here's what I mean. Most solopreneurs and sales professionals go to war with their prospects. They sit on opposite sides of the negotiation table and are looking through a selfish lens. "How can I get the MOST money today? What's in this for ME?" This often leads to: Closing deals that are one-and done engagements. No renewals or retainers after. Constantly having to rely on DMs or living on LinkedIn to get...

Today, there is an app, website, or software platform for just about anything. For creators and entrepreneurs - there's certainly no exception. Just in my 4 years of online entrepreneurship I've used: 9 different 'email marketing' solutions 8 unique website / landing page builders 6 checkout systems 3 content hosting platforms And those are just the ones I can recall off the top of my head 😅 If you're feeling overwhelmed on what you need to get started with building your online business -...

Last week, I signed up for Dickie Bush 🚢 & Nicolas Cole 🚢👻’s writing program ‘Ship30for30’ Here are a few reasons why: I’m pretty bad at prioritizing my own business, and have continued to make excuses for not getting started on my writing journey. I needed accountability more than I thought. I’ve been working with creators for 4+ years now, and I feel I’ve got some valuable insights to pass on to the creator community. I genuinely enjoy writing; and as great as it is to write on behalf of...